 |
|||
 |
 |
 |
 |
|
|
|||
|
Maximise your Online Exposure at Surprisingly Affordable Rates
Market your business via the major search engines
Recent reputable research confirms that most websites are found via the search engines1. Some reports show that up to 81% of website are located via a search engine. How prominent is your business?
Achieve higher search engine rankings
SEM Advantage offers a suite of professional solutions to help with your search engine marketing efforts. Whether you are interested in a long term strategy for high rankings within the 'natural' un-paid search results - or the effective management of your pay-per-click (PPC) search campaigns.
Why out-source?
'Search marketing' has evolved into a complex and in-depth undertaking with significant pitfalls for the unwary. Many businesses have discovered that engaging a professional firm can be more cost-effective and productive than re-assigning internal resources, purchasing new technology and training staff to the task.
Website optimisation for natural, unpaid search results We can provide a full service approach to 'organic' website optimisation, or we can offer consultation and assistance with your ongoing efforts.
Campaign management & optimisation for Pay Per Click (PPC) Allow us to drive qualified traffic to you website through various PPC programs such as Google AdWords or Overture. We can either professionally manage and fine tune your entire campaign on an ongoing basis - or provide an independent, 3rd party, setup and configuration service to fast-track your results.
Major benefits to your business:
Support and track your marketing efforts with: Professional Web Metrics and Analysis Solutions
Monitor the Return on your Website and Internet Spending
Astute business-people know the value of accurate and reliable measurement. Whatever the purpose of your website, we can help it reach its full potential - while identifying and eliminating non-performing and inefficient areas in your overall internet strategy.
|
|||
|
|
|||
|
Clients Area Web Hosting
|
|||
|
New to marketing in general?
|
|||
|
For the latest news, hint & tips, special offers and announcements. Subscribe to our newsletter.
|
|||
|
Get A Concise Introduction Downloadable Papers
A Guide to Understanding Search Engine Optimisation
A Guide to Understanding Web Tracking & Analysis
All papers require Adobe Reader
|
|||
|
Affordable Pricing
SEM and web optimisation can certainly be considered an economical and efficient means of advertising. Especially in comparison to other forms of advertising you may currently be engaging in.
Relative to common spending on direct mail, print advertising, radio or TV - you'll find SEM to be worthwhile and effective.
It's also an accountable and flexible medium, with solutions that can be configured for any size of budget.
see also: Notes on Pricing
|
|||
|
Overview of Core Marketing Solutions
Search Engine Marketing
Search Engine Optimisation Optimise your online presence for maximum search result prominence.
Pay Per Click (PPC) and Bid Management Benefit from competent analysis and research-based campaign design Responsive and flexible.
Website Metrics
Visitor Behaviour Analysis Gain insight with our powerful, accurate software - and more relevant, filtered, analysis.
Conversion and ROI Tracking See your analytical findings applied to ensure a strong return on your internet investment. |
"Numerous surveys have demonstrated that the overwhelmingly dominant means by which a consumer locates a website is through the major search engines (up to 81% in some studies)"
Including reports from Forrester Research and Jupiter Media Metrix (NASDAQ:JMXI) |
||
|
Auxiliary and Supportive Services: Other Important Strategies for Growth
Strategic & Tactical Internet Marketing Plans Create a concise and actionable online strategy through a combination of tactical planning and competitive research.
Advice on Copywriting and Conversion Tactics Enhance your conversion rates through more effective copy and lead-generation strategies. Create compelling visitor benefits.
Affiliate Marketing Schemes Generate new revenue with true Pay-on-Performance marketing Implement and build your own affiliate network.
Permission Based Email Marketing Harness the power of email with consent. Efficiently managed, tracked campaigns and strategies for growing an opt-in list.
|
News & Notices
May. 2004
Google going public - auctioning of their shares. Certainly a milestone in the evolution of the internet. Goodbye to Altavista - now it's Yahoo Search.
Mar. 2004
Google introduces 'Froogle' a comparison shopping engine.
Microsoft announces that it has been slow to focus upon developing it's own search engine technology - but now intends to become a major player.
Feb. 2004
It's final - Yahoo is now ready to finally make the switch from Google to Inktomi (which it will rename as Yahoo Search) as the provider of its search function |
||
|
See our Solutions page for more details
1. Including reports from such reputable sources as Forrester Research, Nielsen Netratings and Jupiter Media Metrix (NASDAQ:JMXI)
"The 'UK Internet User Monitor' survey found 81 percent of users said that search engines helped them find the web sites they use" reported by Danny Sullivan at SearchEngineWatch.com
|
|||
|
SEM Advantage please phone Simon on 0419 431 645 for a free analysis or service quote
Website design by SEM Advantage Copyright (C) 2003 SPS Group Pty Ltd. No Reproduction permitted |
|||
